I'm not sure if most of you know... but I built one of my first apps, Iron HUD, several years ago actually.
I talk a lot about it now because after a recent and very huge update, it's one of my biggest income generators.
But for 4 years prior to the update... it was a considered an absolute failure. It didn't get that many downloads and it was barely making me $10 a month. Now after the update, it's generating close to $1K per month.
What's interesting to me is that there are so many things I have attempted in the past and gave up on because they were "failing", but I wonder how many of them were actually "eventual successes" like Iron HUD...
I just didn't have the stomach to wait.
“You’re the average of the 5 people you spend the most time with” - Jim Rohn
I’m a big believer of this saying because I know there’s a lot of truth to it. When I hang out with certain people for an extended amount of time, I’ll eventually start to adopt certain mannerisms, have like minded views… I even started adopting a Boston accent after hanging out with my now best buddy after just two weeks of meeting him. ( Mostly that was just me effin around, but you get what I’m saying )
It’s easy for me to see that this saying has merit. So… when I decided to go all in, quit my job, and run the entrepreneurship marathon for real… I knew I needed to surround myself with some other startup/entrepreneur type people.
"It's supposed to be hard. If it were easy everyone would do it." - Tom Hanks, A League of their own.
"A person's success in life can usually be measured by the number of uncomfortable conversations he or she is willing to have" - Tim Ferriss, Author and Angel Investor
I love these quotes because I think they have a lot of truth in them. Shit is hard. There are so many things I feel like that take painstaking, uncomfortable inducing, social life sacrificing, pain enduring moments, that could really benefit my career or life, especially in the long run.
Well... knowing what to do is one thing... but doing it is a complete other ball game!
Like I said... shit is hard. But looking back at some of the hardest and most uncomfortable moments I willingly put myself through... moments that really helped me fast track certain aspects of my life... there is a particular thread that connects them all.
In order for this to make sense, we'll have to go through some of these moments. Shall we?...
If you want to get better at anything, you have to learn from the experts in that field. Which is why I scoured the interwebs for interviews from some of the best Instagram experts out there to see what their tips are on using the social media giant for business and marketing.
Here are 5 Instagram marketing tips from the experts:
I've given up. I've given up on tons of things... projects... apps... kickstarter ideas... startup ideas...This list goes on and on.
And the #1 reason why I gave up on all of them?
Because I didn't see any results. That makes sense right? I mean if I saw some results, if I actually saw the ROI of my time and money and effort on any of these things, I would have doubled down and kept it going.
I think this is the reason why most people give up on anything. The problem is... I realized this may not be a very good reason at all.
If you haven't heard already, Instagram is one of the best places for businesses, entrepreneurs, and marketers to get super targeted traffic for any niche!
And as with any other platform, the developers around the world come to help us get our social media marketing game on.
Here are 5 Instagram Tools these developers bestowed upon us to level up our game:
Automated DMs. I literally have thousands of twitter direct messages saying something like "Thanks for following me. As a token of my appreciation here's a Free PDF about _____".
Nobody wants your Free PDF lead magnet!
In their defense, I'm pretty sure that's the default message when you sign up for an automated DM service, but these are the users... these are the examples of why social media automation gets a bad rap.
Social Rank is an awesome tool for stepping your Instagame up!
It's the easiest way to identify, organize, and manage your followers on Instagram ( it also works on twitter as well btw ). Now you may think... that's cool... but what does that actually mean?
Don't worry, I got you covered! The best way to use Social Rank to level up your Instagram game is to use it to find the best Insta Collaboration Opportunities.
If I could start my entrepreneur journey all over again, I think there's a few things that I would have done differently to make sure it would go a bit smoother. I decided on bootstrapping for many reasons, and I still would do it again, but looking back, I realized how important and beneficial some resources are.
One specifically comes to mind.
Instagram is amazing! I love it! As a consumer, as a producer, and especially as a digital marketer.
For a long time I had doubts that Instagram could drive traffic as much as the other big name Social Networks... especially since there is only one available spot to have a clickable link ( The infamous Link in Bio )...